While online design enjoys endless iteration, print projects demand resolution-independent polish from day one. From branding to brochures, vectors provide the infinitely scalable graphics print products rely on. This article explores how to harness the precision of vector programs, files and settings so your next poster or magazine prints flawlessly every time. Read on to level up your technical savvy as we delve into print-specific considerations.
Why Vectors Are Central to Professional Print Design
Before detailing print-based vector tips, let’s distinguish key traits that make vectors so vital for high-end print projects. Raster image formats like JPEGs or PNGs encode pictures in fixed pixel grids. By contrast, vector graphics use mathematical descriptions of lines, shapes and text to render images. This fundamental difference has huge advantages for printing.